How do you personally manage the web 2.0 culture / bank culture differences?
Nancy Z. asked 7 months ago
in
Banktastic
I Like It!5
I know, I know we’d like to think there’s not a gap. But by evening I attend camps that are all about open. crowdsourcing. collaboration. By day I work in an fi and by definition banks are about security. protecting privacy. conservative. Anyone else find your head spins a bit?
Dan D.
Nancy,
I think it’s important to start on the inside first. A lot of people inside banks just don’t know about this stuff, and when they find out about it it strikes them as either useless or scary. If you just start using social media internally and assuring the leaders/sponsors that the culture attached to these is simply different and doesn’t work if it’s locked down and scrubbed, then you have a chance to show the real benefits. As many others have said, it’ll be a little scary for them at first, but just take a deep breath and guide them through it. My executives have been very supportive of what we’ve done inside our own walls.
Of course, that’s just one step on a long road. It just takes time
- maybe a generation -to change cultural mindsets; I’ve found that all I can do is try to gently urge it along and, when the opportunity presents itself, cause the occasional minor revolution. :)Nancy Z.
@Dan thanks – and what a pragmatic suggestion. I immediately used it – sent a few relevant blog posts to some fellow staff today. It’s true – a lot of 2.0 has to be experienced, not explained. Time…. and until then:
Here’s to occasional minor revolutions ;)